Jeff Has Concluded That His Company Selling Professional Football Merchandise

question 91

Multiple Choice

Jeff has concluded that his company selling professional football merchandise needs to increase its line of shirts.He is in the ____ stage of the consumer decision making process.

• A)information search and evaluation
• B)need recognition
• C)post-purchase evaluation
• D)purchase decision

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Definitions:

Behavioural Therapist

A professional who employs principles of behaviorism to treat psychological disorders and modify problematic behaviors through techniques such as conditioning.

Nonaggressive Ways

Methods or approaches that avoid violence or hostility in dealing with others or resolving conflicts.

Maladaptive Beliefs

Irrational or dysfunctional thought patterns that negatively influence behavior and well-being.

Negative Thoughts

Internal, critical, or pessimistic perceptions and beliefs that can affect mood and well-being.