Match the Term with Its Definition

question 24

Essay

Match the term with its definition.
a.80/20 Principle
b.Customer database
c.Customer segmentation strategy
d.Evaluative criteria
e.Evoked set
f.Perception
g.Perceptual categorisation
h.Post-purchase dissonance
i.Touch point
j.Transactional relationship
-A collection of information about a customer, including demographic data, attitudes, preferences and other behavioural characteristics, as defined by CRM goals.

Distinguish between explicit and implicit costs and their relevance to economic and accounting profits.

Explain the impact of diminishing marginal product on cost curves.

Identify the components of total costs in production.

Understand the concept of opportunity costs and their role in decision-making.

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Definitions:

Conformation

The spatial arrangement of atoms in a molecule that can be altered by rotation around single bonds, without breaking chemical bonds.

Eclipsed Conformation

A molecular conformation where substituents on adjacent atoms align with each other, typically resulting in higher steric strain.

Staggered Conformation

An arrangement of atoms in a molecule where groups attached to adjacent carbons are as far apart as possible, minimizing steric strain.

Ethane

A simple alkane with the chemical formula C2H6, consisting of two carbon atoms single-bonded together, surrounded by hydrogen atoms.