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Match the Term with Its Definition

question 57

Essay

Match the term with its definition.Some terms may not be used
a.Advisory board
b.Company
c.Management team
d.Organisational test
e.Partnership agreement
f.Piercing the corporate veil
g.Pre-emptive right
h.Reciprocation
i.Share certificate
j.Strategic alliance
-An organisational relationship that links two or more independent business entities in a common endeavour.


Definitions:

Brand Personalities

Human characteristics or traits attributed to a brand that shapes consumers' perceptions and relationships with the brand.

Quantitative Analysis

The process of using statistical and mathematical models to evaluate and analyze numerical data.

Frequent Buyer

A customer who regularly purchases from the same brand, shop, or service provider, often benefiting from loyalty programs.

Price Sensitivity

The degree to which the demand for a product is affected by changes in its price.

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