Match the Term with Its Definition

question 59

Essay

Match the term with its definition.Not all terms will be used.
a.chain-ratio method
b.customer-oriented philosophy
c.intellectual property
d.production-oriented philosophy
e.segmentation variables
f.single-segment strategy
g.small business marketing
h.unsegmented strategy
-Business activities that direct the creation,development,and delivery of a bundle of satisfaction from the creator to the targeted user

---

Definitions:

Aggregate Planning Horizon

The timeframe over which a company plans its overall production output, inventory levels, and workforce size to meet forecasted demand.

Demand Options

Demand options are various strategies and methods a company might use to manage or influence customer demand, such as through pricing changes, marketing efforts, or product customization.

Back-Ordering

A process where orders are taken and recorded but fulfillment is delayed due to the unavailability of product, aiming to secure future sales.