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TABLE 7-7 Online Customer Service Is a Key Element to Successful Online

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TABLE 7-7
Online customer service is a key element to successful online retailing. According to a marketing survey, 37.5% of online customers take advantage of the online customer service. Random samples of 200 customers are selected.
-Referring to Table 7-7, 95% of the samples proportions symmetrically around the population proportion will have between ________ % and ________ % of the customers who take advantage of online customer service.


Definitions:

Loose Cultures

Societal or organizational systems characterized by flexible norms and behaviors, where deviations from the norm are more tolerated.

Social Norms

The accepted behaviors, conventions, and standards within a society or group.

Power Distance

A cultural dimension that describes the extent to which individuals in a society accept that power is distributed unequally.

High-Power-Distance Cultures

Cultures in which there is a great deal of acceptance and expectation of unequal power distribution among people, institutions, and organizations.

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