Which of the Following Is Not a Main Barrier to the Effective

question 90

Multiple Choice

Which of the following is not a main barrier to the effective use of nonfinancial performance measures by organizations?

• A)Skepticism that the measures are directly related to the bottom line
• B)Lack of management skill needed to implement the measures
• C)Lack of familiarity with the measures on the part of the board members
• D)Undeveloped tools for analyzing the measures

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Definitions:

Communication Process

The sequence of steps through which information is transmitted from a sender to a receiver, involving encoding, medium selection, decoding, and feedback.

NASCAR

The National Association for Stock Car Auto Racing, a sanctioning body that oversees various types of auto racing in the United States.

Receivers

Consumers who read, hear, or see the message sent by a source during the communication process.

Decoding

The process by which a receiver interprets and understands the message sent by a communicator.