Examlex
A diet can provide sufficient calories but still be lacking in vitamins.
Perceived Value
The worth or significance a customer attributes to a product or service, based on how it meets their needs and expectations.
Dental Insurance
A type of insurance coverage that pays a portion of the costs associated with dental care, including routine checkups, treatments, and surgeries.
Generic Positioning
A marketing strategy where a brand presents itself as an ideal choice because of general characteristics, without focusing on specific features or benefits.
Loyalty
A customer's willingness to repeatedly return to a company to conduct business due to the delightful and rewarding experiences they’ve had with the brand.
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