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What theory advises that organizations are embedded in an environment, and the environment places demands and pressures on the organization resulting in change in operations and structure?
Lead
A potential customer who has shown interest in a company's products or services, often through providing contact information or making an inquiry.
Prospect
A potential customer or client who has been identified as someone who could be interested in a company's product or service.
Order Takers
Employees or systems in a business that are responsible for accepting and processing customers' orders without engaging in proactive selling or upselling techniques.
Order Getters
Salespeople whose primary responsibilities include generating and taking customer orders, often relying on their persuasive skills and product knowledge.
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