Explain the Difference Between Demographic Variables and Psychographic Variables

question 6

Essay

Explain the difference between demographic variables and psychographic variables.

---

Definitions:

Initiative

The ability to assess and initiate things independently, often to bring about change or innovations.

Pew Research

A nonpartisan American think tank providing information on social issues, demographic trends, and public opinion through various research methods.

Social Media Usage

Pertains to the manner in which individuals and organizations utilize social media platforms to communicate, share information, and engage with content.

Urban Dwellers

Individuals or families residing in densely populated city areas or metropolitan centers, often experiencing unique social, cultural, and environmental conditions.