One of the "Media Messages" Sent by Television Is That

question 6

Essay

One of the "media messages" sent by television is that appearance is a very important aspect of one's being.These messages are thought to spur young women to have unrealistic expectations about beauty, thus spending billions of dollars on cosmetics and toiletries.Some of these messages were studied during the 1999-2000 prime- time television season, when investigators kept track of the "appearance" comments. Some of their data, comments by males, classified by gender of recipient and type of appearance comment, is reproduced in the table below.

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Definitions:

Neurotransmitters

Chemical substances that transmit signals across a synapse from one neuron to another neuron, muscle, or gland cell.

Frontal Lobe

The part of the brain located at the front of each cerebral hemisphere, responsible for decision making, problem solving, and controlling behavior.

Voluntary Movement

Movement that is under the conscious control of an organism, typically mediated by the skeletal muscles.

Primary Motor Cortex

The region of the cerebral cortex involved in the planning, control, and execution of voluntary movements.