Most Successful Relationship Marketing Strategies Depend On

question 88

Multiple Choice

Most successful relationship marketing strategies depend on:

• A) customer-oriented personnel
• B) effective training programs
• C) employees with authority to make decisions and solve problems
• D) teamwork
• E) all of these

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Definitions:

Privity

In contract law, the relationship that exists between two parties to a contract giving each a recognized interest in the subject matter of the contract so that they are bound to that contract.

Sarbanes-Oxley

A U.S. federal law enacted in 2002 to protect investors by improving the accuracy and reliability of corporate disclosures.

Public Company Accounting Oversight Board

A regulatory agency that is charged with the task of making certain that correct, unbiased, and comprehensive data finds their way to potential investors, so that they can make informed decisions about investment opportunities.

Certified Financial Advisor

A professional who has obtained certification and is qualified to provide financial planning and advice to clients.