Firms with a _____ Orientation Focus on the Internal Capabilities

question 138

Multiple Choice

Firms with a _____ orientation focus on the internal capabilities of the firm rather than on the desires and needs of the marketplace.

• A) sales
• B) production
• C) market
• D) customer
• E) customer-benefit

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Definitions:

Mixed Cost

Expenses that have both a fixed and variable component, changing somewhat in response to changes in production volume or activity levels.

Machine Hour

A measure used to allocate costs to products or services based on the number of hours a piece of equipment is operated.

Cost-volume-profit Analysis

A managerial accounting technique used to analyze how changes in costs and volume affect a company's operating income and net income.

Break-even Analysis

A calculation and assessment method to determine the point at which revenue received equals the costs associated with producing the revenue, indicating no net loss or gain.