Which Marketing Management Philosophy Focuses on the Question,"What Do Customers

question 101

Multiple Choice

Which marketing management philosophy focuses on the question,"What do customers want and need?"

• A) Sales orientation
• B) Production orientation
• C) Product orientation
• D) Market orientation
• E) Internal orientation

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Definitions:

Cash Payments

Payments made in the form of actual cash as opposed to digital transactions or checks.

Financial Statement

Documents that present the financial activities and condition of a business, including the balance sheet, income statement, and cash flow statement.

Balance Sheet

An accounting document detailing a firm's resources, debts, and equity held by shareholders, capturing its financial status at a particular instant.

Income Statement

a financial statement that summarizes a company's revenues, expenses, and profits over a specific period of time.