The Set of Unique Features of a Company and Its

question 131

Multiple Choice

The set of unique features of a company and its products that are perceived by the target market as significant and superior to the competition is known as a(n) :

• A) environmental advantage
• B) experience curve
• C) competitive advantage
• D) market segment
• E) strategic business unit

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Definitions:

Limits

Boundaries or constraints that define the scope or extent of something, such as legal limits on government power or personal limits in behavior.

First Amendment

An amendment to the United States Constitution that guarantees freedoms concerning religion, expression, assembly, and the right to petition the government for a redress of grievances.

Print Media

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Broadcast Media

Media outlets, like TV and radio, that disseminate information, entertainment, and advertisements to the public via electromagnetic waves.