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A company that is capital-intensive:
Standardized Measures
Tools or tests that have been rigorously evaluated for reliability and validity and are administered in a consistent manner across different participants or contexts.
Mixed Method Approach
A research approach that combines quantitative and qualitative methods to gain a better understanding of research questions or problems than using either method alone.
Reliability
The consistency and dependability of a measurement, test, or result when repeated under the same conditions.
Validity
The degree to which a test or instrument measures what it is supposed to measure.
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