The Steps of the Consumer Decision-Making Process in Order Are

question 13

Multiple Choice

The steps of the consumer decision-making process in order are:

• A) need recognition,alternative aggregation,reevaluation,purchase decision,postpurchase behavior
• B) need positioning,stimulus response reactions,evaluation of alternatives,purchase decision,postpurchase behavior
• C) need positioning,alternative aggregation and divestment,purchase decision,postpurchase evaluation
• D) information search,need positioning,evaluation of alternatives,product trial,purchase decision,postpurchase satisfaction
• E) need recognition,information search,evaluation of alternatives,purchase,and postpurchase behavior

---

Definitions:

Liability Account

An accounting record that represents a company's legal debts or obligations that arise during the course of business operations.

Revenue Account

An account that tracks the income generated from a company's primary operations.

Asset Account

An account on a balance sheet representing the resources owned by a company, with future economic benefit.

Unearned Revenue

Revenue received by a company for goods or services that are yet to be delivered or performed.