_____ Is the Analytical Technique Used to Examine Consumer Lifestyles

question 67

Multiple Choice

_____ is the analytical technique used to examine consumer lifestyles and to categorize consumers.

• A) An acculturation analysis
• B) A consumer audit
• C) Socialization
• D) Psychographics
• E) Demography

---

Definitions:

Anticipatory Socialization

The process of learning and adapting to the norms and expectations of a role or environment before formally entering it.

Encounter

An unexpected or casual meeting with someone or something.

Organizational Socialization

The process by which new employees learn the attitudes, knowledge, skills, and behaviors required to function effectively within an organization.

Anticipatory Socialization

The process of social learning and adaptation that occurs before an individual officially enters a new social role or organizational setting.