Which of the Following Statements Does NOT Describe the Business

question 40

Multiple Choice

Which of the following statements does NOT describe the business market?

• A) Organizational buying decisions are usually made independently by a purchasing agent while consumer buying decisions are made jointly.
• B) Business customers tend to be more geographically concentrated,and customers in consumer markets tend to be more geographically dispersed.
• C) The channel of distribution is more often direct for business markets than for consumer markets.
• D) Purchasing by businesses is a more formal process than it is in consumer markets.
• E) Business marketers tend to have far fewer customers than consumer marketers.

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Definitions:

Half-Life

The time required for a quantity to reduce to half its initial value. In the context of radioactivity, it’s the time it takes for half of the radioactive atoms in a sample to decay.

Radioisotope

Isotope with an unstable nucleus.

Radiometric Dating

A technique used to date materials such as rocks or carbon, by measuring the decay rate of radioactive isotopes contained within those materials.

K-Pg Boundary

A geological signature marking the transition between the Cretaceous (K) and Paleogene (Pg) periods, approximately 66 million years ago, associated with the mass extinction event that included the demise of the dinosaurs.