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When Consumers Think of Nestlé,they Probably Think of Chocolate

question 35

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When consumers think of Nestlé,they probably think of chocolate.Historically,though,Nestlé's confectionary business is its weakest area.Based in Switzerland,it is the world's Nestlé
largest food company,with a brand arsenal of Nescafe,Jenny Craig,Perrier,Purina,and PowerBar,just to name a few of its 30 product lines.Nestlé is hoping to become the "world's leading health,nutrition,and wellness firm" by spending billions of dollars on research and development of functional foods--foods that have pharmaceutical-like capabilities to enhance energy and heart,bone,gut,and other health.Nestlé wants consumers to see chocolate as a pharmaceutical product rather than just a treat.Part of this new focus includes streamlining their product mix by selling underperforming items or lines that do not fit its new direction.Critics claim this new focus could hurt the company's existing brands if the new products fail.Additionally,it may be an uphill battle convincing consumers that a company known for indulgence is now a wellness company.
-Refer to Nestlé.After developing these new,functional products,Nestlé will have to change consumers' perceptions of its brands because it is known for indulgence,not wellness.Nestlé will have to _____ itself.

Associate the production of specific goods with points on the PPF, understanding opportunity costs related to varying production levels.
Comprehend the relationship between unemployment and the PPF.
Grasp the concept of the marginal rate of transformation and how it relates to the PPF slope.
Understand the various ways an agency relationship can be created and recognized under the law.

Definitions:

Credential Inflation

The increasing demand for higher educational degrees or qualifications for jobs that previously required less formal education.

Educational Screening

The process of evaluating academic or psychological qualities to determine the most appropriate educational path or interventions for students.

Professional Positions

Employment roles that require specialized knowledge and often advanced education, including careers in fields such as medicine, law, and engineering.

Head Start Graduates

Refers to individuals who have completed the Head Start program, a U.S. initiative aimed at enhancing the cognitive and social development of children from low-income families.

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