The Maker of Purell Hand Sanitizer Tested Consumers' Reactions to Its

question 159

Multiple Choice

The maker of Purell hand sanitizer tested consumers' reactions to its Purell Sanitizing Wipes by getting consumers to look through a newspaper with grocery store ads,make out a grocery list,and then "shop" in a mock store filled with real products,including the new product.This is an example of a(n) :

• A) adoption-rate test
• B) simulated (laboratory)market test
• C) concept test
• D) use test
• E) juried consumer test

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Definitions:

Solution

The answer to a problem or the value of a variable that satisfies an equation.

Equivalent

Having the same value, function, or meaning, often in reference to algebraic expressions or equations that are different in form but equal in value.

Equations

Mathematical statements that assert the equality of two expressions.

Equation

A statement in mathematics that claims two expressions are equal.