The Toy Inside of a McDonald's Happy Meal Is an Example

question 140

Multiple Choice

The toy inside of a McDonald's Happy Meal is an example of:

• A) a sales promotion
• B) publicity
• C) advertising
• D) implicit communications
• E) a personal sales presentation

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Definitions:

East India Company

A historic English company formed for the exploitation of trade with East and Southeast Asia and India, incorporated by royal charter in 1600.

Commerce

The activity of buying and selling, especially on a large scale.

Revolutionary War

The conflict between the Thirteen American colonies and British monarchy from 1775 to 1783, which resulted in the founding of the United States of America.

Tax Rate

The percentage at which an individual or corporation is taxed by the government, often varying by income or value.