All of the Following Are Advantages Offered by Radio to Its

question 46

Multiple Choice

All of the following are advantages offered by radio to its advertisers EXCEPT:

• A) commercial clutter
• B) low cost
• C) can be scheduled on short notice
• D) short-term advertiser commitments
• E) immediacy of message

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Definitions:

Law Of Supply

A principle stating that, all else being equal, an increase in price results in an increase in quantity supplied.

Law Of Demand

The economic principle that, all else equal, an increase in the price of a good will decrease the quantity demanded, and conversely, a decrease in price will increase the quantity demanded.

Quantity

The amount or number of a material or immaterial entity that is measureable.

Equilibrium Price

The selling price where the amount of products offered is equal to the amount of products consumers want to buy.