All of the Following Statements Characterize the Traditional Personal Selling

question 81

Multiple Choice

All of the following statements characterize the traditional personal selling approach EXCEPT:

• A) Traditional selling focuses on closing sales.
• B) Traditional selling uses short-term follow-ups that focus on product delivery.
• C) Traditional personal selling takes a team approach to the account.
• D) Salespeople sell products not advice and assistance.
• E) Proposals and presentations used emphasize pricing and product features.

Understand the significance of organizational culture and its influence on business ethics and social responsibility.

Recognize the necessity for regular review and adaptation of a firm's ethics code.

Appreciate the importance of a clear and concise mission statement for guiding organizational behavior.

Understand the role of environmental analysis in identifying business strengths and weaknesses.

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Definitions:

Marginal Propensity

The ratio of the change in an economic agent's consumption as a result of a change in income, influencing saving and spending habits.

Save

To allocate income or resources for future use instead of immediate consumption, often by placing it in some form of a bank account or investment.

Real Estate

Property consisting of land and the buildings on it, along with its natural resources, generally classified as residential, commercial, or industrial properties.

Desirable Neighborhoods

Areas that are highly sought after by homebuyers and renters due to factors like safety, amenities, good schools, and proximity to employment opportunities.