When Apple Inc

question 53

Multiple Choice

When Apple Inc.originally introduced its iPhone it was priced at what many believed to be about as high as the market would allow.Within weeks Apple lowered the price of the iPhone.It appears that Apple Inc.entered the market with a _____ approach to pricing the iPhone.

• A) market share pricing
• B) profit maximization
• C) demand-oriented
• D) sales maximization
• E) status quo pricing

---

Definitions:

Annual Salary Increases

Regular, incremental adjustments to an employee's base pay, typically conducted on a yearly basis to keep up with market rates, inflation, or to reward performance.

Flexible Work Hour Plans

Employment arrangements that allow workers to choose their work hours within specified limits.

Core Time

A period during the workday when all employees are expected to be at work, allowing for flexibility at the start and end of the day while ensuring a common time for collaboration.

Down Time

Periods when a machine, system, or employee is not productive, due to maintenance, repairs, or rest, which can impact overall operational efficiency.