As the Number of Brands in the Consideration Set Increased

question 25

True/False

As the number of brands in the consideration set increased, the chance of our brand being chosen decreases.

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Definitions:

Fair Housing Act

A landmark U.S. law enacted in 1968 to prevent discrimination in the sale, rental, and financing of housing based on race, religion, national origin, sex, (and as amended) disability and family status.

Reasonable Accommodation

Modification or adjustment to a job, work environment, or the way things are usually done during the hiring process, aimed at enabling a person with a disability to enjoy equal employment opportunities.

Negligence

Behavior that creates an unreasonable risk of harm to others.

Disputed Defect

A flaw or fault in a product or system that is contested or disagreed upon by parties involved.