Which of the Following About Automatic Impulse Purchasing Is False

question 71

Multiple Choice

Which of the following about automatic impulse purchasing is false?

• A)Impulse purchases are usually made with little or no conscious thought.
• B)Impulse buys are usually made without intention.
• C)Grocery shoppers are more likely to impulse purchase when they are hungry.
• D)Automatic information processing may influence feelings, but does not account for impulse purchases because another process is at work.
• E)Impulse purchases are less likely when the consumer has a shopping list.

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Definitions:

Selective Encoding

The cognitive process of focusing on and encoding only certain aspects of the environment or information while ignoring others.

Ambient Storage

Refers to the storage condition that does not require any controlled temperature or humidity conditions, allowing materials to be stored at room temperature.

Delayed Retrieval

The process where recalling information becomes more challenging after a period of time has passed since the initial learning or exposure.

Short-term Memory

A component of memory where small amounts of information can be stored for a short period.