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Which of the Following Is a Way to Meet Customers

question 22

Multiple Choice

Which of the following is a way to meet customers' psychological needs?


Definitions:

Specialty Product

Products that are unique, high-quality, or branded, which consumers seek out and purchase with specific intention.

Discretionary Product

A non-essential good or service that consumers may choose to buy when they have disposable income, often susceptible to economic fluctuations.

Shopping Product

A type of product that consumers buy after comparing quality, price, and style from different sellers.

Convenience Product

Goods or services that are readily available to consumers and require minimal effort to purchase, such as everyday household items.

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