A Telephone Interviewer Calls a Netflix Subscriber and Asks Him

question 41

Multiple Choice

A telephone interviewer calls a Netflix subscriber and asks him or her to view a new show at a certain time. An appointment is made to interview the respondent shortly after the show is aired. This is an example of a(n) :

• A) virtual survey.
• B) drop-in method.
• C) mixed-mode survey.
• D) internet survey.

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Definitions:

Analysis of Concomitance

Statistical techniques used to study the relationship between two or more events, characteristics, or conditions that occur simultaneously.

Reversed-Treatment Pretest-Posttest Design

A research design where participants receive treatments in reverse order across two periods, allowing the examination of treatment effects over time.

Selection-By-Maturation Interaction

A potential threat to internal validity in experiments, caused when differences between groups change over time in a way that affects the dependent variable.

Pretest Sensitization

The effect that participation in a pretest may have on subjects' behavior in subsequent phases of a study, potentially biasing the results.