The Number of Completed Surveys Returned in a Mail Survey

question 44

Short Answer

The number of completed surveys returned in a mail survey divided by the number of eligible people who were mailed the survey is known as the ________ ____.

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Definitions:

Contra Revenue Account

An account used to record reductions in gross revenue, such as discounts, returns, and allowances.

Operating Expense

Refers to the costs associated with the day-to-day functions of a business, excluding costs related to production.

Credit Terms

Conditions under which a seller will extend credit to a buyer, including repayment periods and interest rates.

Merchandise Return

Occurs when customers return previously purchased products to the seller, typically resulting in a refund or store credit.