In a Focus Group Discussion, the Comments of One Member

question 22

Multiple Choice

In a focus group discussion, the comments of one member trigger a stream of comments from the other participants. This is called:

• A) serendipity.
• B) snowballing.
• C) structure.
• D) spontaneity.

---

Definitions:

Indebtedness

A financial metric indicating the total amount of owed financial obligations or debts by an individual, company, or country.

Opportunity Costs

The benefit that is missed or given up when choosing one alternative over another, emphasizing the potential trade-offs in decision-making.

Credit Period

The timespan during which a buyer can purchase goods or services on account, without incurring interest charges.

Account Size

Refers to the total value of an individual's or entity's investments held within a single account.