Group Homogeneity Reduces the Effectiveness of Focus Group Sessions

question 28

True/False

Group homogeneity reduces the effectiveness of focus group sessions.

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Definitions:

Social Media

Platforms that enable users to create, share content or participate in social networking.

Attributes

Characteristics or qualities that describe or identify someone or something.

Evan Spiegel

Co-founder and CEO of Snap Inc., the parent company of the popular social media platform Snapchat.

Social Media Platforms

Websites and applications that enable users to create and share content or participate in social networking.