Packaging Is an Example of Which Component in the Marketing

question 91

Multiple Choice

Packaging is an example of which component in the marketing mix?

• A)Product
• B)Price
• C)Place
• D)Promotion
• E)Physical evidence

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Definitions:

Highly Sensitive

Highly sensitive describes individuals who experience high levels of sensitivity to sensory stimuli, often leading to deeper emotional reactions and a higher propensity for overstimulation.

Corporate Vertical Marketing System

A system where successive stages of production and distribution are brought under a single ownership. This strategy aims to increase the company's efficiency and control over the supply chain.

Administered Vertical Marketing System

A coordinated marketing system where a single entity of a distribution channel takes the lead in organizing the flow of products or services, without formal agreements or ownership.

Contractual Agreement

A legally binding contract between two or more parties outlining their responsibilities and obligations.