What Should Marketers Do to Promote the Consistency and Reliability

question 82

Multiple Choice

What should marketers do to promote the consistency and reliability of their services most effectively?

• A)Limit the number of employees working.
• B)Train employees and develop standard procedures for dealing with customers.
• C)Encourage employees to be creative in solving customer issues and complaints.
• D)Perform as much of the service as possible before the customer arrives.

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Definitions:

Goal-Directed Behaviors

Refers to actions or activities that are carried out with a specific outcome or objective in mind.

Self-Control

The ability of an individual to regulate their thoughts, emotions, and behaviors in the face of temptations and impulses.

Goal-Directed Problem Solving

A cognitive approach that involves identifying objectives and developing strategies to address and resolve specific challenges.

Stimulus-Driven

Describes a process or response that is directly influenced by external factors or stimuli, rather than being internally initiated.