Which of the Following Is Not One of the Major

question 5

Multiple Choice

Which of the following is not one of the major categories of consumer market segmentation variables?

• A)Demographic characteristics
• B)Geographic variables
• C)Psychographic dimensions
• D)Situational variables
• E)Behaviouristic characteristics

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Definitions:

Peers Influence

Refers to the impact that peers, or individuals within the same social group, can have on one’s attitudes, values, and behaviors.

Emerging Adulthood

A phase of life between adolescence and full-fledged adulthood, which encompasses late teens through early twenties, characterized by exploration and self-discovery.

Life Phase

A period or stage in the existence of an organism or entity, often marked by distinct characteristics or conditions.

Graduate School

An advanced level of higher education where students specialize in a particular field or discipline after earning an undergraduate degree.