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McDonald's uses a segmentation strategy for its fast-food meals based on market characteristics such as age, gender and income.Which segmentation variable is McDonald's using?
Governmental Authority
The legal power or right vested in government institutions and officials to enact and enforce laws, make decisions, and regulate society.
Democracy
A form of government in which power is vested in the people, either directly or through elected representatives, based on principles of freedom, equality, and rule of law.
NLRA
Stands for the National Labor Relations Act of 1935, a foundational piece of U.S. labor law that protects the rights of employees to organize and collectively bargain.
Company Property Rights
The legal rights that a company holds over its owned physical and intellectual properties, ensuring it can use, manage, and dispose of such assets according to its interests.
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