Slim Secrets Segments Its Snack Bars Based on Those Who

question 67

Multiple Choice

Slim Secrets segments its snack bars based on those who have morning cravings, those who crave something extra in the afternoon slump time and those looking for a healthier snack at any time of the day.This is an example of market segmentation based on variables of:

• A)demographics.
• B)lifestyles.
• C)psychographics.
• D)behaviour.
• E)personality characteristics.

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Definitions:

Fiscal Policy

Government modifications of its expenditure levels and tax policies to observe and manage a country's economic condition.

National Income

The total amount of money earned within a country, including wages, rent, interest, and profit, reflecting the overall economic activity.

Unemployment

Refers to the situation where individuals who are capable of working and are actively seeking employment cannot find a job.

Automatic Stabilizers

Tools in fiscal policy that adjust spending and taxes automatically to buffer against economic cycles, reducing the effects of inflation and recession.