According to Consumer Behaviour Analysts, When a Person's Interest in a Particular

question 78

Multiple Choice

According to consumer behaviour analysts, when a person's interest in a particular product category is ongoing and long term, it is described as:

• A)situational involvement.
• B)routinised response behaviour.
• C)enduring involvement.
• D)limited problem solving.
• E)low involvement.

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Definitions:

Flexibility

The capacity to adapt thoughts and behaviors in response to changing circumstances or new information.

White-collar Workers

Employees who perform professional, managerial, or administrative work, typically in an office or other administrative setting, as opposed to manual labor.

Cardinal Principle

The cardinal principle refers to a fundamental rule or truth that serves as the foundation for a system of belief or behavior.

Count Words

The act of quantifying the number of words in a document, often used to measure the length of essays, articles, or other written materials.