Examlex
A firm that truly adopts the marketing concept develops a distinct organisational culture based on a shared set of beliefs that makes customers' needs the pivotal point of the firm's decisions about strategy and operations.
Consciousness
The state of being aware of and able to think about one's own existence, sensations, thoughts, surroundings, and experiences.
William James
An American philosopher and psychologist, often referred to as the father of American psychology, known for his work in pragmatism and functional psychology.
Recurrent Nightmares
Repeated occurrences of frightening dreams that cause distress or impairment in social, occupational, or other important areas of functioning.
Sleep Clinic
A medical facility specially equipped for diagnosing and treating sleep disorders.
Q6: The focal point of all marketing activities
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