Examlex
All of the following are marketing management tasks except:
Discriminative Stimulus
A stimulus in the environment that increases the probability of a particular behavioral response due to its association with a reinforcement or punishment.
Stop Sign
A traffic sign designed to inform drivers that they must come to a complete stop and not proceed until it is safe to do so.
Positive Reinforcement
Positive reinforcement involves the addition of a rewarding stimulus following a desirable behavior, with the aim of increasing the likelihood of that behavior being repeated.
Negative Reinforcement
A behavioral psychology concept where the removal of an unfavorable event or outcome after the display of a behavior increases the likelihood of that behavior being repeated in the future.
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