Pequeno Pesos Restaurants, Inc

question 165

Multiple Choice

Pequeno Pesos Restaurants, Inc. is a chain of restaurants featuring authentic, affordable Mexican cuisine around the United States. The company is looking to expand its reach and to improve its menu. Which of the following is an example of secondary data the owners of Mucho Tacos might find useful?

• A) Information published by the U.S. Bureau of the Census that identifies which regions of the United States are experiencing the most rapid growth in Mexican-American population
• B) Telephone survey by the marketing department of Pequeno Pesos asking for opinions about the quality of the food at the restaurants
• C) Focus group of teenagers who like Mexican food who are asked about their reactions to new food dishes the restaurant may offer
• D) E-mail responses the chain receives to a series of customer satisfaction questions posted on its website

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Definitions:

Negative Feedback

Mechanism of homeostatic response by which the output of a system suppresses or inhibits activity of the system.

Metabolic Rate

The rate at which energy is expended by the body to maintain basic physiological functions and to perform activities.

Thyroid

A gland in the neck that produces hormones regulating the body's metabolic rate as well as heart and digestive function, muscle control, brain development, and bone maintenance.

Endocrine System

The network of glands and organs in the body that produce hormones to regulate various bodily functions.