When Consumers Calculate the Value of a Product, They Look

question 79

True/False

When consumers calculate the value of a product, they look at the benefits and then subtract the cost.

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Definitions:

Attitudes Influence

The impact that personal beliefs, feelings, and predispositions have on behavior and responses to various people, situations, or ideas.

Reasonably Stable

Describes a condition or situation that is not easily changed or likely to experience significant fluctuations, maintaining a predictable state over time.

Behavioral Tendencies

Predominant patterns or inclinations in behavior and response to certain stimuli or situations, often shaped by a mix of genetic, cultural, and personal factors.

Attitudes

A settled way of thinking or feeling about something that reflects an individual's beliefs, feelings, or tendencies towards an object or situation.