The Trend Away from Personal Salespeople to Self-Service in Many

question 1

Multiple Choice

The trend away from personal salespeople to self-service in many retail outlets has caused firms to

• A) reduce their advertising promotional budgets.
• B) rely more on personal sales efforts.
• C) place a greater promotional importance on packaging.
• D) decrease expenditures on social media and websites.

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Definitions:

Car Selection

The process of choosing a vehicle based on criteria such as needs, preferences, budget, and performance specifications.

Reduced Time

Strategies or measures implemented to decrease the amount of time required to perform a task or process, often leading to increased efficiency.

Crowding

A situation where excess demand in a confined space or system leads to uncomfortable or inefficient conditions, often observed in urban areas, public transport, or event management.

Mass Irritation Phenomenon

A social or psychological phenomenon where a large number of individuals feel annoyance or discomfort due to a common cause.