________ Presents an Idea for a New Product to Potential

question 337

Multiple Choice

________ presents an idea for a new product to potential customers to test their reactions.

• A) Idea generation
• B) Concept testing
• C) Screening
• D) Prototype development

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Definitions:

Management By Objectives

A management strategy where employees set objectives that contribute to overall company goals, enhancing productivity and motivation.

Performance Objectives

Specific goals related to the output or outcome expected from an employee's work, often used for evaluation and improvement purposes.

Reward Distribution

The process of allocating incentives and compensations to employees based on their performance, contribution, or position within an organization.

Participatory Planning

A process where stakeholders or employees are actively involved in the planning of projects or organizational changes, ensuring inclusion and diverse input towards decision-making.