Which of the Following Is a Potential Problem with a High-Low

question 256

Multiple Choice

Which of the following is a potential problem with a high-low pricing strategy?

• A) It confuses and frustrates customers.
• B) It places too much emphasis on nonprice competition.
• C) It teaches customers to wait for sales, and therefore reduces profits.
• D) It is difficult to implement.

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Definitions:

Two-Factor Theory

A psychological theory proposing that employee satisfaction and motivation are influenced by both hygiene factors and motivators, related to job context and content respectively.

Motivator Factors

Elements of a job that can significantly increase employee satisfaction and motivation, such as recognition, responsibility, and achievement.

Theories of Motivation

Various concepts and models that explain what drives individuals to initiate, direct, and sustain behaviors to achieve personal or organizational goals.

Physiological

Relating to the branch of biology that deals with the normal functions of living organisms and their parts.