Examlex
McDonald's prides itself on offering precisely the same menu around the world so that customers know exactly what to expect when they eat at a McDonald's.
Directional Research Hypothesis
A hypothesis that predicts not only that a relationship exists between variables but also the direction of that relationship.
Sampling Error
The discrepancy between a sample statistic and the corresponding population parameter that arises due to chance.
Null Hypothesis
A statement suggesting no statistical significance or effect, used as a default position that there is no relationship between two measured phenomena.
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