Taking Steps to Encourage Customer Loyalty Is One Way to

question 24

Multiple Choice

Taking steps to encourage customer loyalty is one way to

• A) test new products.
• B) promote efficiency.
• C) sustain an advantage over competitors.
• D) develop new pricing strategies.
• E) improve supply chain effectiveness.

---

Definitions:

Demographic Data

Information collected about the characteristics of human populations, such as age, gender, income, and education.

Crude Birth Rate

The rate of live births per thousand inhabitants in a population for a specified year.

Crude Death Rate

A measure of the number of deaths in a given population, scaled to the size of that population, per unit of time.

Canada

A country in North America known for its vast landscapes, multicultural diversity, and as the second-largest country by total area.