Which of the Following Is NOT One of the Four

question 2

Multiple Choice

Which of the following is NOT one of the four major growth strategies marketers typically use?

• A) market penetration
• B) market development
• C) segment development
• D) diversification
• E) product development

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Definitions:

Reciprocity

A social rule where if someone gives you something, you feel an obligation to give something back.

Propinquity

Refers to the physical or psychological proximity between people that often leads to friendship or other relationships.

Just-world Hypothesis

The belief in a fair world where individuals get what they deserve, serving as a way to rationalize inequality and misfortune.

Reciprocity Model

A social psychology concept that suggests individuals are more likely to help others who have helped them in the past.