Value Creation Through Place Decisions for a Consumer Product Involves

question 28

Multiple Choice

Value creation through place decisions for a consumer product involves

• A) putting the product in the front of the store.
• B) designing creative displays to capture consumers' attention.
• C) pricing products differently at different stores.
• D) making sure the product is available in the stores where customers will want to find it, and that it is always in stock so they can buy it when they want to.
• E) focusing exclusively on Internet sales to reduce supply chain costs.

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Definitions:

Proxy Fight

A battle for control over a company, where opposing parties attempt to win the votes of shareholders to effect change in the company's board of directors.

Incompatible Operations

Processes or activities that cannot be efficiently executed together due to differing requirements or objectives.

Spinoff

A type of corporate restructuring where a division or subsidiary is separated from the parent company to form a new independent entity.

Subsidiary Divestiture

The process of a parent company selling off or otherwise disposing of a part of its business operations, often a subsidiary, division, or asset.