Joe Is Reviewing Secondary Data His Company Collected About Seasonal

question 49

Multiple Choice

Joe is reviewing secondary data his company collected about seasonal variation in consumer spending.The advantages of using these data include that

• A) they are new and can be used to project overall demand.
• B) they can be quickly accessed at a relatively low cost.
• C) they are historical data that can be used to accurately predict future trends.
• D) they have been collected for just the purpose Joe is using it for.
• E) their high cost can be justified by the results.

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Definitions:

Research

A systematic investigation into and study of materials, sources, etc., in order to establish facts and reach new conclusions.

Settling Down

The process of adopting a more stable and less erratic lifestyle, often associated with making long-term commitments in personal and professional domains.

Awakened

Refers to the state of being roused from sleep or gaining consciousness, or metaphorically, becoming aware of social or personal issues.

Threatened

A state or condition in which an individual feels at risk of harm or danger.