Examlex
What is another name for the AIDA model? Correlate this term to the AIDA steps.
Agonist
A substance that binds to a receptor and activates it to produce a biological response.
Neurotransmission
The process by which signaling molecules called neurotransmitters are released by a neuron and cross the synaptic gap to the receptor sites of another neuron, modulating neuronal activity.
Synapses
The junctions through which neurons communicate with each other or with other types of cells, involving the release and reception of neurotransmitters.
Tolerance
Decrease in response to a drug with the passage of time.
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